Ir. Dr. YM Tang’s Research Featured on MDPI WeChat: Cold Chain Logistics and Customer Satisfaction in Fresh E-Commerce

We are pleased to share that a research article co-authored by Ir. Dr. Yuk Ming Tang has been featured on MDPI’s official public WeChat channel, reaching a wide audience of scholars and industry practitioners in electronic commerce and logistics.

Featured Article

How Does Cold Chain Logistics Service Quality Affect Customer Satisfaction in Fresh E-Commerce?
(Published in Journal of Theoretical and Applied Electronic Commerce Research, MDPI)

Research Background

With the rapid adoption of mobile internet and smart devices, online purchasing of fresh food has become part of daily life for many consumers—especially following the COVID-19 pandemic. However, fresh products are highly perishable and sensitive to temperature, time, and handling conditions, making cold chain logistics a critical factor shaping customer experience.

Traditional logistics service quality (LSQ) models are largely developed for B2B or general merchandise contexts and are not fully applicable to fresh e-commerce. This study directly addresses that gap by proposing a customer-oriented LSQ evaluation framework tailored specifically to fresh food e-commerce.

Research Focus and Methodology

The study investigates a key research question:
Which dimensions of cold chain logistics service quality most significantly influence customer satisfaction in fresh e-commerce?

To answer this, the research team conducted a systematic empirical study involving:

  • Literature review and dimension development, integrating SERVQUAL theory with fresh product logistics characteristics
  • Expert evaluation, with logistics professionals reviewing and refining the measurement scale
  • Survey-based data collection, yielding 222 valid responses
  • Statistical analysis, including exploratory factor analysis and reliability and validity testing

Key Findings

The final logistics service quality model identifies four core dimensions comprising 19 measurement items:

  1. Reliability – delivery accuracy, timeliness, and information correctness
  2. Freshness – sensory quality and professional handling upon arrival
  3. Convenience – flexibility of ordering, delivery time options, and packaging usability
  4. Personnel Contact Quality – responsiveness, professionalism, and service attitude

Among these, convenience emerged as the most influential factor affecting customer satisfaction, followed by reliability, freshness, and personnel contact quality. The findings highlight that modern consumers value not only product freshness, but also how conveniently and flexibly products are delivered.

Visibility and Impact

The article’s feature on MDPI’s WeChat platform significantly enhances its visibility among Chinese-speaking academic and industry communities, reinforcing RIVRT’s commitment to impactful, practice-oriented research that bridges theory and real-world application.

We encourage colleagues, partners, and readers to share the WeChat article within their professional networks to further increase its reach and impact.

Scan the QR Code on the left to read the full article in English

Wang, L.; Tang, Y.-M.; Chau, K.-Y.; Zheng, X. Empirical Research of Cold-Chain Logistics Service Quality in Fresh Product E-Commerce. J. Theor. Appl. Electron. Commer. Res. 2024, 19, 2543-2556.

📲 Read the full WeChat feature here:
https://mp.weixin.qq.com/s/7JZ44S9tlSliHZRcAdKcoA

Congratulations to Dr. YM Tang: Stanford/Elsevier Top 2% Scientist 2025 (3rd Year Running)

We are thrilled to announce that our Principal Investigator, Dr. YM Tang of The Hong Kong Polytechnic University, has been recognized in the Stanford/Elsevier Top 2% Scientists List for 2025—marking his third consecutive year on this prestigious global ranking (2023–2025). This continued recognition highlights Dr. Tang’s sustained impact in Information & Communication Technologies, with notable contributions to Education and Environmental Sciences.

2025 Highlights:

  • Field: Information & Communication Technologies
  • Subfields: Education; Environmental Sciences
  • Rank based on composite score: 60,996 (excl. self-citations); 63,508 (incl.)
  • Composite score: 2.00 (excl.); 2.00 (incl.)
  • Total citations: 874 (excl.); 937 (incl.)
  • h-index: 16 (excl.); 17 (incl.)
  • hm-index: 7 (excl.); 8 (incl.)
  • Distinct citing papers: 857 (excl.); 895 (incl.)
  • Self-citation percentage: 6.72%
  • Single-authored papers: 1; citations to single-authored papers: 0
  • Single + first authored papers: 25; citations: 374 (excl.), 393 (incl.)
  • Single + first + last authored papers: 35; citations: 427 (excl.), 449 (incl.)

Context from 2024 (for continuity)

  • In 2024, Dr. Tang ranked 41st globally in Design Practice & Management (out of 11,034 authors) within the ICT field, underscoring his influence on design practice and environmental sustainability.

We extend our warmest congratulations to Dr. Tang on this distinguished, sustained achievement. The RIVRT team is proud to celebrate this milestone and looks forward to advancing impactful research under his leadership.

Third Year of Recognition

This recent inclusion marks Dr. TANG’s third consecutive year on the Stanford/Elsevier Top 2% Scientists List, having also been recognized in 2023 and 2024. His continued presence on this global ranking speaks to his dedication to research excellence and his sustained contributions to his field.

For more details, you can explore the list and search for Dr. TANG’s profile here.


很榮幸地我們RIVRT的首席研究員 鄧育明博士 在2025年已連續三年榮登 史丹佛/愛思唯爾全球前 2% 頂尖科學家榜單!這一備受推崇的榮譽表彰了鄧博士在 資訊與通訊技術 領域,尤其是 設計實踐與管理 和 環境科學 領域的持續性貢獻和顯著影響力。

2025主要成就:

  • 主領域:資訊與通訊技術
  • 子領域:教育、環境科學
  • 綜合得分排名:60,996(不含自引);63,508(含自引)
  • 綜合得分:2.00(不含自引);2.00(含自引)
  • 總引用:874(不含自引);937(含自引)
  • h-index:16(不含自引);17(含自引)
  • hm-index:7(不含自引);8(含自引)
  • 不同引用文獻數:857(不含自引);895(含自引)
  • 自引比例:6.72%
  • 單作者論文:1 篇;其引用:0 次
  • 單獨+第一作者論文:25 篇;引用:374(不含自引)、393(含自引)
  • 單獨+第一+最後作者論文:35 篇;引用:427(不含自引)、449(含自引)

2024 背景(作為延續參考)

  • 於 2024 年,鄧博士在「設計實踐與管理」子領域(隸屬 ICT)名列全球第 41 名(11,034 位作者中),展現其於設計實踐與環境永續領域的深遠影響。

連續三年入選榜單

此次入選標誌著鄧博士 連續第三年 榮登 史丹佛/愛思唯爾全球前 2% 頂尖科學家榜單,他也曾於 2023和2024 年 榮登該榜單。他能夠連續兩年在全球這一具有重大影響力的榜單上佔有一席之地,充分體現了他對科研卓越的持久追求和對學術界的持續貢獻。

欲了解更多詳情,您可以在此處查看鄧博士的資料。

我們衷心祝賀鄧博士取得如此卓越且持續的成就,並期待在他的領導下繼續開展更多開創性的研究工作。此次連續三年的榮譽不僅是對鄧博士個人成就的肯定,也是對我們 RIVRT 團隊不斷追求科研卓越的最好見證。

Ir. Dr. Tang Co-Authors Book on Metaverse and Space Informatics

We are proud to announce that our Principal Investigator, Ir. Dr. Tang Yuk-ming (YM Tang), has co-authored the newly published book, The Metaverse and Space Informatics, alongside esteemed scholars Prof. Yung Kai-leung and Prof. Andrew Ip Wai-hung. This cutting-edge publication, released by PolyU Press in October 2024, explores the exciting intersection of Space Informatics and Metaverse technologies, providing pioneering insights into the future of space exploration.

About the Book: The Metaverse and Space Informatics

The book delves into the integration of Artificial Intelligence (AI), robots, Internet of Things (IoT) systems, and advanced theories in the design and development of spacecraft and space systems. These technologies, collectively known as space informatics, play a crucial role in the operation of space missions and related technologies.

The Metaverse and Space Informatics presents the latest research on how metaverse technologies can be applied to space exploration. It outlines state-of-the-art methods and tools for control, collaboration, and experimentation in deep space exploration—ranging from safety verification measures in spacecraft to the interaction between astronauts, robotic systems, and machines. The book aims to equip researchers, engineers, and industry practitioners with the insights needed to tackle the challenges of future space missions.

Key Topics Covered:

  • Integration of AI and robots in space systems
  • IoT applications in spacecraft design and operations
  • Metaverse technologies applied to space exploration
  • Methods for deep space experiments and safety verification
  • Collaborative control systems between astronauts and machines

Book Details:

  • Title: The Metaverse and Space Informatics
  • Authors: Yung Kai-leung, Andrew Ip Wai-hung, Tang Yuk-ming
  • ISBN: 978-962-367-893-3
  • Publication Date: October 2024
  • Pages: 404
  • Dimensions: 155 x 235 mm
  • Price: HKD$338

Download the PDF or order the book through the following channels:

  1. University Bookstore
    • Location: Room VA209, Shaw Amenities Building, PolyU
    • Phone: +852 2772 2561
    • Office Hours: Mon – Fri: 10:00 a.m. – 7:00 p.m., Sat: 10:00 a.m. – 5:00 p.m.
  2. PolyU Press
    • Location: Li Ka Shing Tower, PolyU, Hung Hom, Kowloon, Hong Kong
    • Phone: +852 2766 6255
    • Office Hours: Mon – Fri: 9:00 a.m. – 12:30 p.m., 2:15 p.m. – 5:45 p.m.
    • Email: polyu.press@polyu.edu.hk
  3. HKTV Mall

This landmark publication is poised to make a significant contribution to space exploration and technology, and we are thrilled to have Ir. Dr. YM Tang represent RIVRT with his expertise in this rapidly evolving field.

For more updates on RIVRT’s projects and publications, stay tuned to the RIVRT website.

Exciting News: Dr. Yuk Ming TANG Recognized for the Second Consecutive Year in the Stanford/Elsevier Top 2% Scientists List (2024)

We are delighted to announce that our principal investigator, Dr. Yuk Ming TANG, has been recognized in the Stanford/Elsevier Top 2% Scientists List for 2024! This prestigious recognition highlights Dr. TANG’s influential contributions to the fields of Information & Communication Technologies, with particular emphasis on Design Practice & Management and Environmental Sciences.

Key Achievements:

  • Field: Information & Communication Technologies
  • Sub-Field 1: Design Practice & Management
    • Rank: 41st out of 11,034 authors
  • Sub-Field 2: Environmental Sciences
  • Metrics:
    • Total Citations (Self-Citations Excluded): 827
    • Total Citations (All): 918
    • h-index: 16 (Self-citations excluded), 17 (Including self-citations)
    • hm-index: 6.48 (Self-citations excluded), 6.93 (Including self-citations)
    • Composite Score: 2.85 (Self-citations excluded), 2.88 (Including self-citations)
    • Rank Based on Composite Score: 65,292 (Self-citations excluded), 66,914 (Including self-citations)
    • Number of Single+First+Last Authored Papers: 33, with 434 citations

Dr. TANG’s work has made a profound impact, particularly in Design Practice & Management, where he ranks 41st globally out of 11,034 authors. This recognition underscores the significant influence of his research in shaping the future of design practices and environmental sustainability.

Second Year of Recognition

This recent inclusion marks Dr. TANG’s second consecutive year on the Stanford/Elsevier Top 2% Scientists List, having also been recognized in 2023. His continued presence on this global ranking speaks to his dedication to research excellence and his sustained contributions to his field.

For more details, you can explore the list and search for Dr. TANG’s profile here.

We extend our heartfelt congratulations to Dr. TANG for this remarkable and sustained achievement, and we look forward to continuing groundbreaking research under his leadership. This honor brings pride to the entire RIVRT team and highlights our commitment to pioneering advancements in science and technology.


很榮幸地我們RIVRT的首席研究員 鄧育明博士 已連續兩年榮登 2024 史丹佛/愛思唯爾全球前 2% 頂尖科學家榜單!這一備受推崇的榮譽表彰了鄧博士在 資訊與通訊技術 領域,尤其是 設計實踐與管理 和 環境科學 領域的持續性貢獻和顯著影響力。

主要成就:

  • 主領域:資訊與通訊技術
  • 子領域 1:設計實踐與管理
    • 排名:全球第 41 名(共 11,034 位作者)
  • 子領域 2:環境科學
  • 數據指標
    • 總引用次數(不含自引):827
    • 總引用次數(含自引):918
    • h-index:16(不含自引),17(含自引)
    • hm-index:6.48(不含自引),6.93(含自引)
    • 綜合得分:2.85(不含自引),2.88(含自引)
    • 綜合得分排名:65,292(不含自引),66,914(含自引)
    • 單獨+第一+最後作者發表的論文數量:33 篇,引用次數:434 次

鄧博士在 設計實踐與管理 領域的研究影響深遠,全球排名第 41 名(共 11,034 位作者),這一榮譽凸顯了他在推動設計實踐和環境可持續性方面的卓越貢獻。

連續兩年入選榜單

此次入選標誌著鄧博士 連續第二年 榮登 史丹佛/愛思唯爾全球前 2% 頂尖科學家榜單,他也曾於 2023 年 榮登該榜單。他能夠連續兩年在全球這一具有重大影響力的榜單上佔有一席之地,充分體現了他對科研卓越的持久追求和對學術界的持續貢獻。

欲了解更多詳情,您可以在此處查看鄧博士的資料。

我們衷心祝賀鄧博士取得如此卓越且持續的成就,並期待在他的領導下繼續開展更多開創性的研究工作。此次連續兩年的榮譽不僅是對鄧博士個人成就的肯定,也是對我們 RIVRT 團隊不斷追求科研卓越的最好見證。